How kid-rearing tips are helping Willa Bennett reignite legacy media brands
Willa Bennett is rewriting the rulebook of print and digital magazine brands as the editor in...
Judge rules against Google in ad tech antitrust case
However, the DOJ failed to prove Google monopolized ad network market.
Media Briefing: From fringe to frontline – AI’s fast-track rise in newsrooms
Once dismissed as error-prone novelties — or outright threats to newsroom jobs — AI-powered tools are...
What now for TikTok creators after the latest ban delay, with Alyssa McKay
If TikTok were to eventually be banned in the U.S., McKay explains how easily Snapchat and...
The real AI challenge for WPP isn’t scale, it’s control
Daniel Hulme, WPP's chief AI officer, is focused on developing frameworks for how agentic systems will...
Creators rethink revenue mix in anticipation of economic slump
As President Donald Trump’s proposed tariffs threaten to upend the global economy, a recession is appearing...
Episode 6 Mom's at Work: The 'Panini' generation — The hidden workforce struggle employers can’t ignore
Between the rising costs of childcare, senior care and just everyday life, the pressure is mounting,...
Digiday+ Research’s 2025 ad snapshot: Are publishers becoming less dependent on ad revenue?
Publishers are working to diversify their revenue, and fewer say the vast majority of their revenue...
Publishers watch warily as tariffs loom over ad budgets and print costs
Publishers are keeping a watchful eye on the outcome of the sustained macroeconomic shock that will...
NBA team the Atlanta Hawks bet on creators to boost advertiser appeal
Hawks executives said they are pleased with the results of the initiative so far, which is...
Former Substack creators say they’re earning more on new platforms that offer larger shares of subscription revenue
Former Substack writers who exited the platform in early 2024 are making more money on Beehiiv...
The rise of deep research: How agencies are using AI for strategy, content and client pitches
Agencies are exploring new AI-powered research tools to streamline workflows and supercharge insights.
Some news publishers see resurgence of Facebook referral traffic, but aren't sure what to make of it
After years of lamenting about the decimation of Facebook referral traffic, some publishers are starting to...
YouTube Shorts view count update wins over brands — but creators aren’t sold
Following the YouTube Shorts view count change, brands are celebrating, but creators don't think it makes...
Challenge Board: Publishers confront AI, Google & more
During the spring 2025 edition of the Digiday Publishing Summit, executives from Dotdash Meredith, Punchbowl News,...
Amid ban uncertainty, TikTok’s role in brands’ social presences has decreased
Even if TikTok finds a path forward in the U.S., brands and agencies that were previously...
Digiday+ Research: Subscriptions and events gain steam among publishers' most significant sources of revenue
Direct-sold ads continue to be the dominant source of publishers' revenue as we move out of...
Andre ‘Typical Gamer’ Rebelo hits 1 million followers on Fortnite
As Epic Games looks to establish Fortnite as an alternative to platforms such as Roblox for...
The Independent bets big on individual talent-led verticals with the launch of Independent Studio
The U.K.-based digital news publisher has signed YouTube creator Alan Clery as creative director to kick...
Creators are ditching Substack over ideological shift in 2025
The writers who left Substack in early 2025 represent a second wave after an initial burst...
How Dotdash Meredith enlisted OpenAI to boost its contextual ad product, with Lindsay Van Kirk
Dotdash Meredith’s gm of D/Cipher discussed the publisher's OpenAI deal in a live recording of the...
Publishers grapple with Q1 ad revenue challenges in a 'buyer’s market'
Media execs say it’s been a tough three months for publishers, with downward pressure on CPMs...
TV upfronts-style Spotter Showcase pitches creators as the future of entertainment
The Spotter showcase and its roster of top YouTubers are making a clear play for bigger...
The semantic slide of programmatic's power word: 'curation'
Not all curators are created equal, and not every curation pitch holds up under scrutiny.
The Economist is looking beyond traffic to measure the success of its brand marketing push
One year into The Economist's brand marketing push, the company is prioritizing metrics such as brand...
How Time evaluates and vets AI tools
Time has evaluated “dozens and dozens” of AI tools to determine what could be a good...
Media Briefing: Overheard at the Digiday Publishing Summit, March 2025 referral traffic edition
Execs in a closed-door town hall session during the Digiday Publishing Summit were quick to share...
IAB Tech Lab's Trusted Server Framework sparks debate... here are the arguments
Publisher advocates debate whether or not it is needed, especially when Prebid is already there.
One year into the BBC's website revamp, traffic is booming
One year in, the BBC's relaunched website has experienced double-digit growth year-over-year for the past seven...
Fast Company and Inc. tighten up paywalls to grow consumer revenue amid traffic volatility
Fast Company and Inc. are tightening up their paywalls as part of a larger strategy shift...
Mythbuster: Here’s what 'agentic' AI actually means for advertisers, agencies and publishers
Agentic is the AI buzzword of the moment. Here's what it actually means for agencies, advertisers...
Publisher strategies: What Forbes, Business Insider, The Guardian and others are focusing on in 2025
Digiday+ Research's second annual report on publishers’ revenues examines the state of the group's revenue streams,...
Top Roblox creators don't view brand deals as a significant revenue stream
Five Roblox creators told Digiday that their brand deals have always offered far smaller payouts than...
AI-powered paywalls and the Trump Bump: A look inside the state of the publishing business
Ahead of the spring 2025 Digiday Publishing Summit, this week’s Digiday Podcast previews the top topics...
Episode 3 From baby to bias: The hidden struggles of moms returning to work
In this episode of our limited edition podcast Mom’s at Work, we explore the struggles of...
Ad Tech Briefing: The AI-powered reallocation of margin is just more of the same
The words are different, but the song remains the same.
Media Briefing: Some publishers see a rebound: digital ads and subscriptions climb after a tough 2023 – but not everyone
An analysis of six publishers' 2024 earnings shows most of them saw advertising revenue rebound and...
Measuring Google’s AI Overviews’ impact: Why keyword data is more telling than CTRs for publishers
Measuring the impact of Google’s AI Overviews on publishers’ search referral traffic hasn’t been straightforward via...
As platform moderation standards vary, creators eye Twitch as a safe haven
Over the past year, creator platforms such as X and Facebook have explicitly deprioritized content moderation....
BuzzFeed to invest $10 million in BF Island – How does it stack up against other social platforms’ launch costs?
BuzzFeed is $10 million of resources into building its new social platform BF Island. To put...
How Substack creators are pooling audiences with live video co-hosting
As creators become more adept at using Substack live video, they are finding that going live...
WTF is 'shadow AI,' and why should publishers care?
"Shadow AI" refers to the use of AI tools that aren't officially company-approved. For newsrooms, that...
Creators and influencers on edge about Meta’s reported Reels spin-off
The notion that Meta is planning a Reels-spin off has created many questions for creators, including...
Roblox’s ad expansion sparks backlash from creator studios
In 2025, Roblox's relationships with creator studios have soured, according to studio creator representatives, four of...
Media Briefing: Publishers see Apple News+ as a stable revenue stream amid ‘volatile’ referral traffic
Apple News+ is a growing source of audience and revenue, according to publishers including The Atlantic,...
Reddit cofounder Alexis Ohanian teams with Kevin Rose to resurrect Digg
Plans for Digg include a mobile-first redesign and using AI for content quality and community management.
Dance creators believe YouTube left them behind amid its Shorts push
YouTube’s short-form video push has created new opportunities for dance creators to make money on the...
News U.K. rethought brand safety, and is starting to profit from it
The publisher has increased its brand safe ad inventory by up to 20%, up from 16%...
Why creators see Twitch’s monetization and moderation updates as the latest salvo in the livestreaming wars
Twitch is expanding its monetization and moderation tools, which creators see as an attempt to regain ground...
News podcast listeners over-index on video podcast consumption
News podcast listeners are more likely to use YouTube to watch videos and consume and find...