~media-digiday | Bookmarks (57)
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Snap survey: How brands' retail media strategies are maturing
That was the overarching theme at Digiday Media's Retail Media Strategies event held in New York...
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What happens in the Google ad tech antitrust trial now that testimony is done?
While some observers felt like there were no “bombshells” during the testimony, there was still a...
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Breaking point or breakup? Why publishers fear a Google ad breakup could backfire
For publishers, the stakes are high — this hits close to home.
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The art of negotiating AI deals, according to Time COO Mark Howard
Time's chief operating officer took the stage at the Digiday Publishing Summit to share how he...
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AI Briefing: FTC cracks down on deceptive marketing tactics, fake reviews
Approved in August and ready to go into effect Oct. 24, the FTC regulations update the...
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How Axios increased its pre-booked ad revenue by pitching niche audiences
Axios' CRO Jacquelyn Cameron shared how her team is using niche expertise to convince advertisers to...
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At Meta Connect, a host of new mixed reality hardware and AI updates presented by CEO Mark Zuckerberg
Highlights include the Meta Quest 3S mixed reality headset, AI updates, upgraded Ray-Ban smart glasses and...
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Media Briefing: Overheard at the Digiday Publishing Summit, September 2024 edition
Get a glimpse at what's on publishers' minds in this overheard from the Digiday Publishing Summit.
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How Business Insider's AI-based paywall strategy increased conversions by 75%
Business Insider's Katie Friedman shared how her team refreshed the publisher's subscription paywall strategy with the...
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Ancestry, Cécred and United Airlines are among the 2024 Greater Good Awards finalists
The 2024 Greater Good Awards are presented by Digiday, Glossy, Modern Retail and WorkLife, and showcase...
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Digiday+ Research News Subscription Index 2024: Washington Post, Vox shift their strategies
Digiday’s second annual Subscription Index seeks to examine and measure publishers’ subscription strategies across several different...
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What are the likely Google defense tactics in its existential battle with the DOJ?
Google mounts its defense, claiming the DOJ just doesn’t get the online ad market.
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DOJ vs. Google: Can the digital media industry learn from the last 15 years?
Can the industry save itself from short-term thinking, even if Google is dealt a blackened eye,...
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Why Dow Jones is integrating its B2B businesses into its consumer event franchise, the Journal House
Dow Jones is expanding its Journal House event franchise to increase sponsorship revenue and membership value.
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U.S. v. Google: Ad tech antitrust trial by numbers — so far
Trial evidence reveals the (until now) hidden extent of the shadow Google casts over the ad-supported...
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Google might be close to a breakup, but sources warn authorities to 'be careful what you wish for'
Even as suspicion over Privacy Sandbox proposals continues, many fear sticker shock.
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Google sheds its nice guy poise as the legal heat dials up
Evidence in week one of its ad tech antitrust trial reveals an iron fist couched within...
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The Rundown: Highlights as sparks begin to fly on Day 2 of the latest Google antitrust trial
Witnesses tell of being labelled as 'emotional and unproductive,' while former Google insiders complain of 'PTSD.'
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Google’s ‘my way or the highway’ approach takes center stage in antitrust trial
Testimony painted a vivid picture of Google’s stubborn refusal to budge at the negotiation table.
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From power play to courtroom drama: a timeline of tumultuous turns to Google's ad tech trial
Google implores authorities to "let's not break what's working" as its hour of judgement nears closer.
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Digiday+ Research: How social platforms stack up for publishers
To find out where different social platforms stand with publishers, Digiday+ Research surveyed publisher professionals on...
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Media Briefing: How publishers spent summer 2024
How the digital media industry spent summer 2024.
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How publishers are experimenting with Reddit — even without a formal publisher program
While it hasn’t formally launched a publisher program, over the last 18 months Reddit has been...
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Media Briefing: The 2024 media glossary, pt. 2
In part two of the 2024 Media Glossary, we tackle many of the terms you may...